Dell Customer Advisory Panel (CAP Days) in Austin TX
June 17, 2010 by admin1
Filed under Social Media Marketing
I am sitting in the lobby of the lovely Aloft hotel in Austin TX waiting to board my shuttle to the airport, after a whirlwind 3 day trip to the first ever Dell Cap Days (Dell Customer Advisory Panel Days). I was invited to be part of this panel because of my complaints on the Social Networks about my Dell’s computer support.
I think this was a I gutsy move on Dell’s part.
Imagine calling 15 of your most annoyed customers together into one room and then just letting them say whatever was on their mind. It can be pretty empowering when you have had a bad experience and you are in the same room with lots of other people who have also had a bad experience. Its is so easy to slip into a situation where everyone is trying to top the previous persons story of woe. I am proud of the fact that for the most part we all managed to stay professional and report just the facts.
